I have been involved in the online dating industry for over 5 years due to my online matchmaking startup.  I have felt quite disappointed  in all the tricks & subterfuges that are used by most sites to make money.  I determined a long time ago that probably the reason for this is that most sites are founded & run by men.  If you’ll permit me to generalize, men usually have different perspectives about finding a mate.  And unfortunately their focus is usually on making money rather than seeing people find great matches which to most of these sites means loss of membership & therefore revenue.  In the last couple of years we are seeing more women founding sites & female CEOs so hopefully they can turn things around somewhat in this industry.  Because if I continue with the generalization, women have a higher priority & instinct for finding mates.  And believe it or not offering a great service does not equate to an either/or situation i.e., money or great matching service but can actually bring balance into an industry that is totally out of whack & does not have a great reputation!

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online dating is an altered reality, very different from real world meeting people who come across our path, or who we get introduced to by well meaning friends who find our singleness uncomfortable.  It may not be the answer to the real world problem of finding a mate for everyone because it doesn’t have a high success rate.  It’s great when you meet a happy couple who have escaped the odds & found each other online.  But there are probably many more stories about disappointment & dis-spiritedness than we can even imagine.  So many people looking for love and not enough getting that from online dating.

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from new research it appears that Maslow’s pyramid has been totally renovated to measure up to today’s values.  Apparently Mate Acquisition, Mate Retention & Parenting have become the high goals for all of us towards which to aim.  I’m having difficulty coming to terms with the results of the research.

It was discussed in PhysOrg’s post Maslow’s pyramid gets a much needed renovation :

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